The terms you will need to know to understand CRM. CLIENT MANAGEMENT SOFTWARE Client management software is more commonly referred to as CRM software or customer relationship management software. See our definition of ‘CRM Software’ below. CLOUD COMPUTING Cloud Computing involves storing data online allowing it to be accessed by a number of servers. The…
What can a CRM system deliver to your business? When a business is small it’s relatively easy to keep on top of it, know all your customers and measure the performance of your marketing and sales activities. As the business grows larger this becomes harder, particularly if you open other offices. A CRM system can…
The current popularity of cloud computing has brought today’s businesses a versatile line-up of new options for handling their customer relationship functions. Known as cloud CRM, this online software harnesses the power of the Web to deliver greater convenience and improved functionality to the customer relationship management process for the modern enterprise. Cloud CRM offers…
What should you be looking for in a CRM system? Simplicity Ease of Integration Remote Access Mobile Access Multi-channel Support Integrated Analytics Campaign Management List Management Flexibility Customisability Follow-up Tracking Lead Management Email Marketing